Physical element

AR to promote a healthier lifestyle for children.

Bitgeyser creates this AR experience to encourage children to take part in physical activities.

Launched via QR code on selected food packaging, little ones can enjoy not only healthier snacks but motivate themselves by imitating the movements of the avatar characters when dancing, playing football and doing at-home workouts.

Users can also share the image on Instagram for a chance to win prizes.
Credit: Zappar