Ferrara collaborated with Sony Pictures’ Ghostbusters to create a fun WebAR experience that lets families hunt for ghosts (and candy) from the comfort of their home.
Created by agency Trigger, the Haunted Candy Hunt takes players on a Halloween adventure where they can walk around their living room, kitchen and backyard to find classic Ghostbusters ghouls including Slimer, as well as new characters created just for the game. Users can capture the ghosts for a chance to win prizes.
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