Ford WheelSwap: proof that VR is a powerful tool for empathy.

Happy Finish created WheelSwap VR for Ford as part of their influential Share the Road campaign promoting road safety and harmony between motorists and cyclists.

This virtual reality (VR) experience had a significant impact on users, with 60% changing their road habits after watching the dangers presented in WheelSwap. Credit: Happy Finish music: bensound.com